#color
ista
L'ORÉAL PARIS
COLORISTA
L'OREAL PARIS
The Colorista Halloween Campaign helped inspire creative Halloween looks using Colorista Spray & Colorista Hair Makeup Halloween Kits! 9 influencers created Instagram posts (static + video), stories & contests showcasing how the products played a key role in bringing Halloween looks to life. For some influencers, the campaign was in collaboration with Shoppers Drug Mart & Jean Coutu.
9
influencers
3.9M+
impressions
146,994
engagement
4.61%
engagement rate